1 Million Viewers...
[EURWeb
Report]
‘BOBBY BROWN’ SETS RECORDS AT BRAVO: Show pulls best
Thursday opening in network history.
*More than a million people tuned in to watch Bobby
Brown and Whitney Houston in all of their substance-abused glory last week.
The premiere of “Being Bobby Brown” netted 1.1 million viewers, making it
the highest-rated series debut on the channel since 2003 and the best
Thursday premiere in Bravo's 25-year history – all despite reviews that were
about as ugly as Bobby telling Whitney he “had to dig a dootie bubble out of
her butt.”
“If it’s reality, then it has to be reality,” Bobby said, explaining the
show’s warts-and-all depiction of his family. “And reality has to be real.
And that’s the one thing we decided when we decided to do this - nothing’s
going to be scripted like other, reality shows. It’s just what is going on
at that moment in my life. So some of the show, you might just see me
sitting there all day, just in the house. But it’s hilarious to show that I
do.”
"Being Bobby Brown's" 1.1 household rating was nearly a 200 percent
improvement over Bravo’s season average in the time period, and the show's
18-49 audience of 829,000 was almost 300 percent larger than usual.
"'Being Bobby Brown' shows a rarely displayed verite glance at the lives of
a pop culture icon and his famous family," Bravo President Lauren Zalaznick
says, according to Zap2it.com. "The strong growth of the series over the
course of the first two episodes demonstrates the audience's desire to come
to Bravo for a deep, inside peek into the lives of these megastars."
More viewers tuned in to the second episode of "Being Bobby Brown’s"
back-to-back premiere, a positive sign for a new series – especially one
that was first pitched to its star while he was locked up.
“I was in jail, so, hey, my reaction was like get me out and I’ll do
anything,” Brown says of being approached to do the reality series. “But,
but for the most part, I had planned to do something like this awhile back
but it just never came together, so at the time, when Tracy Beggen came to
me and my brother, Tommy, came to me with the idea, it was just like it was
right on time. I figure they talk about me enough, without being around me,
so let the cameras around me talk.”
NEWSFILE: 6 JULY 2005
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